Sustainable shooting: How Nordic Clays fits into the bigger picture

Traditional shooting practices often have significant environmental impacts, including waste generation and pollution. The use of non-biodegradable targets and ammunition can lead to long-lasting environmental damage. Therefore, adopting sustainable practices in clay shooting sports is essential to minimize these negative effects and to sustain and improve the non-shooters view of the sport.

The company’s mission is to promote sustainability within the industry through eco-friendly initiatives and products.
Nordic Clays aims to lead by example, demonstrating that high-quality shooting experiences can go hand in hand with environmental responsibility.

Two of the key contributions to sustainable shooting is the development of clay pigeons made of biodegradable materials.
Secondly they only weigh 21% per clay target versus the traditional clay target of 110g. (Almost 5 times less !)

Unlike traditional clay targets, which can persist in the environment for centuries, these biodegradable alternatives break down naturally in less than a century. This significantly reduces the environmental footprint of shooting activities, making them a preferred choice for environmentally conscious shooters.

We strive to use as little packaging materials as possible and by choosing more sustainable alternatives such as paper where possible instead of plastic.
For example when you receive the TrapMaster, the suitcase it comes in is surrounded by a plastic bag. The reason for that is when we receive the suitcase from our supplier they use a plastic bag – so we reuse it instead of using a brand new one.

You might also have wondered why our cardboard boxes always look a bit different and doesn't have the same color consistently.
All our cardboard boxes are made of 90-98% recycled paper, because of this high recycle percentage it gives our final cardboard boxes a different color every time.
But by using recycled paper we avoid using new raw materials and instead recycle the old to prolong their lifecycle.

Optimizing the dimensions of our cardboard boxes also have a positive impact, the more products we can fit into our packaging boxes (within reason), the less materials we use to ship our goods. Win-win for mother nature and us.

Nordic Clays was founded with focus on flexibility and sustainability. With sustainability in mind, we believe it’s important to do as much as possible to create a sustainable planet for our future generations. Therefore, we are a part of 1% for the Planet to further our mission statement by donating 1% of all sales before taxes and profits to environmental causes.

Looking ahead, Nordic Clays plans to further enhance its sustainability efforts. The company is working on new products and innovations designed to reduce environmental impact even more. By continuously improving its practices and products, Nordic Clays aims to lead the way toward a more sustainable future for the clay pigeon shooting industry.

Nordic Clays' contributions to sustainable shooting are significant, demonstrating that environmental responsibility and high-quality shooting experiences can coexist. By embracing sustainable practices and products, shooters can enjoy their sport while minimizing their impact on the environment.
As we move forward, it is crucial for the entire shooting community to support and participate in these efforts, ensuring a greener future for shooting sports.